Cubic

Salus

Salus - Logo - Header 2
Salus - Mobile Header

Salus

Sleep in style

Salus manufactures innovative hybrid foam mattresses. Compared to traditional sprung mattresses, their product makes a luxurious night’s sleep far more affordable to the average customer. But they’re not the only ones to do it. While there’s a lot of demand there’s just as much competition, and the market is crowded with brands like Tempur, Slumberland and Relyon.

Try spotting the differences. You won’t find many.

Salus - Logo Idea
Salus - Typography
Salus - Descriptor
Salus - 10 Years Roundel
Salus - Image 1
Salus - Instagram
Salus - Brand Assets

Applied across the website, social media, and exhibition stands, the look and feel is both modern and distinctly premium. And throughout our process, we kept the bigger picture in the back of our minds. The identity is balanced, flexible, and scalable – ready for whatever comms Salus might need next.

Salus - Brochure Design
Salus - Iconography

“The Salus brand pairs contemporary technology with classic luxury – creating a modern and inventive identity that’s both sophisticated and stylish.”

Simon Harrison

Creative Director, Cubic