Quotient Sciences
Unveiling the soul of a pharmaceutical world-leader
Quotient Sciences is a world-leading drug development and manufacturing accelerator. Through integrated programs and a range of tailored services, Quotient dramatically shortens drug development times for its customers – enabling molecules to become cures as quickly as possible.
Over the course of our eight year partnership, we’ve helped the Quotient brand push boundaries – culminating in a refresh project that expressed its difference wholeheartedly. Applied across all key touchpoints, including a revitalised web presence, the rebrand informed a bold new chapter for Quotient Sciences as it continued its growth and realised its ambitions.
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Rolled out across key applications – from internal comms and sales materials, to PowerPoint templates and new guidelines – the brand launched at a virtual launch event attended by all Quotient Sciences employees. It marked a new era for the business, and provided an opportunity for its people to feel proud about the company they work for.
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Designed with a stronger web presence in mind, we applied the new brand across a new site that helps demonstrate Quotient’s expertise, knowledge and unique approach across every module, interaction state and click-through.
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Supported by new assets, such as brand films and animations that introduce various programs and services simply and seamlessly, the new brand was born to thrive across every medium.
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“The project marks a step change for Quotient as a business, as we look to affirm our position as a world-leader in drug development and beyond. Cubic’s creativity, attention to detail and design expertise has helped us craft a brand that’s different for all the right reasons. We’re very excited about what it will help us achieve”.
Matthew Paterson
Vice President of Strategic Marketing, Quotient Sciences